The Wyza Media Academy in partnership with Canon SA on Wednesday began with their Picture Day initiative at Dorothy Langa Primary School in Seshego outside Polokwane. The Wyza media academy is an accredited Film and Television Production institution founded by well-known actor Kope Makgae famous for his role as Mrekza on Generations The Legacy.

Picture Day is a Canon-founded initiative that gives the underprivileged a free picture at their respective school. It will also go to Masedibu Secondary School on Thursday 222 June, also in Seshego. 

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Over 1 400 pipuls will get an opportunity to get a picture for free courtesy of Canon. 

“This is an exciting and hearty project for us,” said Canon SA Manager for Corporate Communications and Marketing Services, Arethur Molefe. 

Wyza Media Academy and Canon SA host Picture Day in Seshego
Picture Day at Dorothy Langa Primary School

“We freeze a memory for a child, this moment that I am talking to you will never come again. So to be able to take that moment and capture it, freeze it and make it standstill for these kids is priceless for us. 

“It’s very expensive to have this exercise. It’s easy for me and my child who may be privileged to have as many pictures. But it’s expensive for other children,” she said. 

PICTURE DAY IN SESHEGO BROUGHT BY WYZA MEDIA ACADEMY AND CANON SA

Manager at Wyza Media Choice Ramalepe says they felt it was necessary to contribute to creating memories for those who are unable to. 

“We want to do this annually and we want to do it in other rural places,” he told Limpopo Chronicle.

Wyza Media Academy and Canon SA host Picture Day in Seshego
Canon Camera

“There are kids who are unable to take pictures, especially with their phones. Some can’t afford and can’t have phones which take pictures to create memories. So it’s like just about giving back to the community from Wyza media and Canon.”

The Picture Day will also be followed by a 3-day Media Camp Workshop at the Noko Resort, on R71 Limpopo. The Camp initiative will consist of 27 talented youth interested in film and television. It is in partnership with Canon SA, Wildshots Outreach and VW Polokwane. The main goal is to also grow the film and tv industry in Limpopo.